Shortlister hosted Anthony Perez, Inside Sales Executive at Ginger, to learn more about their on-demand behavioral healthcare system and how it results in immediate care.
Everyone is familiar with the problem. The workforce is struggling across the board with 1 in 5 Americans experiencing a mental health condition each year. More than 4 out of 5 employees experience stress on a regular basis and half miss one or more days of work due to mental and emotional health issues.
And there is a massive supply and demand imbalance with half the counties in the US having no mental healthcare providers. If you need emotional support due to stress at work, for example, and you find it affecting your performance, it takes an average of 25 days to see a clinician. This is not tied to the quality of your health plan but a matter of clinicians’ availability. Furthermore, when people do seek care, it is often not effective.
Ginger has found a better way with their on demand behavioral health system. Their model has the ability to scale in an appropriate way regardless of the size of an organization with four different levels of care:
1. Technology platform: layer of care that allows members to interact with coaches 24/7
2. Behavioral health coaches: highly trained and qualified with a master’s education in psychology or related field with an average of 8 years of experience
3. Therapy and psychiatry: license therapists and psychiatrists who are board certified or board eligible, delivering care via video
4. Journey Resources: activities curated by the care team of behavioral health coaches aimed to help reach your goals
THE MEMBER JOURNEY
Download the Ginger app
Ginger works in partnership with you to deliver their solution. They avoid using behavioral or mental healthcare terms in their communication to make care more approachable. Instead, they use familiar terminology like financial issues or stress.
Immediate access anytime, anywhere
Within 2 minutes, the member can connect with a highly qualified professional with an understanding of their needs from the very beginning.
Behavioral health coaching
Since 70%+ of Americans prefer to have a conversation via chat than over the phone, the Ginger care team delivers their care via chat within their app. This helps remove the stigma attached to seeking mental care and drives significant activation and utilization within groups.
Clinically validated content
A manageable handful of activities are curated and suggested by coaches with relevant topics to the member. The coach will follow up to confirm the activity was completed and whether it was beneficial to the member. This helps them build skills and understanding in navigating some of life’s more difficult situations.
If certain topics need additional attention or intervention the member is referred to a therapist or psychiatrist in under 5 days, often in less than 12 hours. Care is delivered via video within the Ginger app and care providers can share notes and information on their end to further increase the quality of ongoing care.
Ginger loves data and has been collecting it for over nine years. Several data points are referenced to allow them to assess and determine risk and ensure members are receiving the right care. Augmented intelligence is used to guide human coaches with their decisions.
DOES GINGER MAKE A DIFFERENCE?
Normally, 32% of the members in a mental healthcare program will have a 50% reduction of symptoms over 12 weeks. Ginger has experienced industry leading outcomes with a 70% success rate.
Members can rate each interaction. When a rating is less than 4 stars, a live person will reach out for more information to ensure members are getting their needs met and having a good experience along their journey. With an overall rating of 4.6 stars, what members value most about Ginger is the immediacy and discretion of care without having to worry about the cost.
|Shortlister Public Site
|Who can Access Shortlister?||Versions of the Shortlister app are available for employers and benefits consultants to access detailed information on service providers and issue RFPs.||Anyone can access the basic vendor data listed on the Shortlister public site, free of charge.|
|Do employer & consultant users pay to access Shortlister?||Yes – There is a monthly subscription fee||No – Shortlister's public site has tens of thousands of visitors per month that are researching vendors. They do not pay to access this basic vendor data.|
|Do service providers pay to be listed?||No – Service providers can enroll on the Shortlister app for free.||No – Service Providers do not pay to be listed on the Shortlister public site.|
|Can service providers pay to improve their position?||No – The Shortlister app's matching algorithm is completely neutral & unbiased. It matches employer & consultant users with service providers based on how closely the buyers requirements match the service provider's capabilities.||Yes – ONLY on Shortlister's public site. Service providers can bid to show up higher on listing pages. This is how Shortlister is compensated for the substantial effort it takes to curate this pages and vet vendor data.|
|What if a service provider doesn't pay Shortlister?||Nothing – Service providers don't pay a fee to participate on the Shortlister app and are matched based on how well their capabilities align with a buyer's demographics and needs.||Service providers will still be listed on the pages for the services they provide, they will just be listed below those that have bid to list higher on that particular product page.|
|What about the Top Vendor lists at the top of the product listing pages? Is there a fee to be listed?||Not Applicable – The Shortlister app doesn't display Top Vendor lists because the algorithm generates a custom list based on the customer's needs.||Yes - There is a nominal fee of $50 per quarter that's charged if a service provider is approved for a Top Vendor list. Shortlister evaluates vendor capabilities & market performance data to determine who should be listed. Evaluating this data takes considerable time and effort, so the nominal $50 fee covers the cost of the work it takes to curate these lists. If a vendor applies for a Top Vendor list but doesn’t meet the criteria, they are not charged a fee.|
|Who provides reviews of service providers?||Reviews on Shortlister's app are collected from employers and consultants. Service providers are also able to collect reviews from their customers, once they are validated by Shortlister. When a user is logged into the Shortlister app, they can clearly see the source of the review.||Public site reviews are an aggregation of employer, consultant and provider-collected reviews. There is no way for public site visitors to differentiate the source of the review.|
|Do service providers see information and reviews put in the site by your users?||Service providers cannot see the information put in by Shortlister's consultant and employer users.||Service providers can see information that was collected from their own clients.|